• Brand Evolution & Chroma System: Refined the brand identity by transitioning to a sophisticated, warm color palette. Moving beyond generic tech aesthetics, we engineered a deeper visual system that balances academic prestige with modern agility, reducing cognitive load while highlighting critical data points. • Framer Website Rebuild: Leveraged the Framer platform to engineer a modular, high-performance digital environment. The new architecture is highly responsive and scalable, ensuring a frictionless user journey for both seasoned researchers and new community members. • Content Architecture: Restructured the site’s information hierarchy to prioritize clarity and impact. Through refined typography and strategic layout design, we ensured that complex scientific roadmaps, community updates, and funding mechanisms are communicated with absolute precision. • Ecosystem Consulting: Provided ongoing strategic guidance on content synthesis and community-facing communication to support AuraSci’s long-term institutional growth.